Thursday, January 10, 2002

Let's say you worked in the digital content industry. It's well known that most graphic artists, designers and print industry people use Macintosh equipment in doing their jobs. Your company survives by selling to these people, knowing what they want, anticipating their every want and need. Shouldn't you have a group of Mac experts within your company, so you could keep abreast of what's up with the hardware, operating system and application software? That makes sense to me.

But what if you worked for a company in the industry and not only were they refusing to have a group of Mac power users, but they were officially outlawing the Apple platform within the company? Would that make sense or would you question the sanity of those in charge? If it were me, I'd want to be out of there by the end of the month.

... but that's just me.

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